• Lyon Rum

  • Eastern Shore Distillery Commits to American Sugar Cane, Spreads the Rum Love Maryland’s favorite rum gets a new look, expands into new markets
     
     
     
    LYON RUM Distillery & Tasting Room has a lot to be excited about entering their seventh year in business in Saint Michaels, Maryland.
     
    For the first time since launching, they are debuting stunning, upgraded packaging on the signature rums – featuring the same spirits, bottle, and logo, but with bold colors, gold foil, and information on the distillation process and tasting notes for each expression. Designer Eric Kass, (FUNNEL INC) has developed the look and feel of all LYON RUM labels, as well as the original logo, and has been integral in the evolution of the brand.
     
    The company just shipped their single largest order – 200 cases – sporting the new labels to Regal Wine Imports (Mooresetown, NJ) a distributor serving New Jersey, New York and Pennsylvania, representing a significant and meaningful expansion into key markets for LYON RUM starting March 1st and bringing the total states where LYON RUM is sold to eight: MD, DC, DE, CT, LA, NJ, NY, PA.  
     
    Also, the brand has a new name: Windon Distilling, signaling the shift of the company towards a vision, culture and ethos that CEO & Founder Jaime Windon has crystalized over the last few years, and which guides her daily decision making in terms of business, strategy, her team and her community.
     
    “If there’s one thing I’ve learned since launching this business in 2012 it is this: a company should always be evolving: redefining who they are, what they stand for, and what is most important – and I couldn’t be happier with the direction and position of my company going into 2020,” says Windon.

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